UN’s #BeatPlasticPollution Tag Is the New Ice Bucket Challenge

May 30, 2018 5:36 pm Published by

In one of the coolest social media campaigns since the ALS Ice Bucket Challenge, the United Nations launched a global challenge to #BeatPlasticPollution, the theme of World Environment Day on June 5.  The movement encourages you to give up single-use plastics and replace them with reusable and sustainable alternatives. Participants are asked to announce their commitment on social media and tag their friends to help spread the message within 24 hours. EcoWatch

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